Let us say something that feels wrong the first time you hear it:
Sometimes the cheapest return is the one you never get back.

We know, it stings.
You paid for the inventory.
You did everything right.
And now Amazon wants you to just⦠refund it?
But Q4 (and early Q1) is when returns quietly eat profit below the surface.
So letās talk about what a return actually costs in online arbitrage.
The Visible Loss vs. the Real Loss
Letās say you sold a $35 item.
A customer opens a return.
On paper, it looks simple:
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You refund $35
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End of story
Except itās not.
Hereās what usually happens next.
What a $35 Return Really Costs in OA
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Refund issued: $35
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Return shipping label: $4- 6
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Amazon processing fees: $3+
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Unit condition: often customer-damaged
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Outcome: unfulfillable inventory or liquidation (+ removal fees)
And that inventory?
You already paid for it.
Youāre not getting it back into sellable condition.
Real loss: $40+
Plus: time, admin work, and dead stock
Thatās the part most sellers donāt mentally account for.
The Alternative Most Sellers Ignore
Amazon gives you a tool that feels counterintuitive at first: Returnless Resolutions
This allows you to:
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Refund the customer
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Let them keep the item
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Skip return shipping and processing entirely
Using the same $35 item:
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Refund issued: $35
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Logistics costs: $0
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Inventory loss: none beyond the refund
Total loss: $35
No extra fees. No damaged inventory. No unfulfillable units clogging storage.
Why This Actually Helps OA Sellers
Beyond the math, returnless refunds often lead to:
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Happier customers
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Fewer escalations
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Reviews being removed or softened
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Faster resolution times
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Less inventory noise in Seller Central
Youāre not rewarding bad behavior. Youāre choosing the cheapest exit from a losing transaction. In OA, that matters.
When Returnless Returns Make Sense
This isnāt a blanket rule. Itās a tool.
Returnless resolutions usually make sense when:
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Return shipping + fees exceed your COGS
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Items are bulky, heavy, or fragile
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Resale odds after return are low
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Margins can absorb a single refund
If the math says getting the item back costs more than letting it goā¦
pride is expensive.
Quick Action Step (Do This Today)
Go to Seller Central ā Return Settings and ask:
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Which SKUs cost more to return than to refund?
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Where does logistics exceed inventory value?
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Which ASINs should never come back?
One small rule change here can quietly save hundreds (or thousands) per year.
Especially during peak return season.
One More Thing: Not All Inventory Can Handle Returns
Some SKUs survive returns easily.
Others get crushed by them.
Thatās why inventory selection still matters.
If you want products that:
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Move quickly
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Can absorb occasional refunds
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Donāt implode from one return
Check out our lead lists.
These are OA opportunities vetted with:
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Net profit in mind
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Real-world friction (returns included)
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Capital efficiency front and center
Start stacking wins like Ken, one of our long-time subscribers:
āāāāā
āMy experience with lead lists always turned into a dumpster fire until I subscribed to FBA Lead Lists.Ā I have more than tripled my revenue and profits!ā – Ken
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Instant access. 10+ fast-moving, high-profit OA leads every morning
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85% avg ROI, $14+ avg profit/unit. Lists capped to prevent saturation
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One flip can cover your monthās subscription. No lock-in periods.
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